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SEASON 4

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about the Beauty Creator Club

The Beauty Creator Club is an initiative designed to empower and amplify the voices of talented regional content creators and professional makeup artists.

We know the potential of our creative community and believe you deserve to have your creative potential recognized. The competition is also an opportunity for us to discover creators for the upcoming season of the Beauty Creator Club.

Beauty Creator Club members walking through a neon-lit corridor Beauty Creator Club content creator against a yellow backdrop Beauty Creator Club content creator at an event

What's In It For
content creators

Competition winners will be entitled to receive a high-end beauty box worth a minimum of Three Hundred US Dollars (300 USD retail sales price).

Get the chance to enter in a partnership with L’Oréal where the Winners will have the opportunity to work with L’Oréal’s brands (YSL, Armani Beauty, Lancome, Urban Decay, itCosmetics, Youth to the People, and Kiehl’s), get your best content amplified with paid media, attend exclusive events, stay ahead of trends and meet industry experts as per L’Oréal’s guidelines, instructions and time frame.

After the yearlong partnership is over, selected members can join our Alumni Program and still get access to beauty products, industry experts and attend our world class events.

Apply Now as a Content Creator

SPECIAL PERKS FOR
pro makeup artists

In addition to all the benefits listed on the section above, Professional makeup artists competition winners will have the opportunity to join a dedicated yearlong program tailored to their needs. Professional makeup artists will get invites to exclusive master classes, networking events and receive special professional makeup kits.

To be accepted to the ‘Pros program’ working professional makeup artists must have a valid certification and should justify their professional makeup artist experience.

Apply Now as a Pro Makeup Artist
Makeup artist applying lipstick during a Beauty Creator Club event Beauty Creator Club professional makeup artists at an event Beauty Creator Club professional makeup artist masterclass

How does the
selection process work?

  1. 01

    Create & Apply

    Submit your video following the competition brief.

  2. 02

    Selected Entries

    Selected entries will be recognized for their creativity and content quality and will receive an exclusive Beauty Creator Club gift box worth a minimum of Three Hundred US Dollars (300 USD retail sales price).

  3. 03

    Beauty Creator Club Selection

    Joining the Beauty Creator Club is a separate selection process. Participation in the competition or receiving a gift box does not guarantee membership in the program.

  4. 04

    Not selected this time?

    You can apply again in the next edition. Follow us on Instagram and TikTok to be the first to know when applications reopen.

Izabela Cruz, Head of Content Creation at L’Oréal Luxe.

Meet Our
Program Mentor

Meet Izabela Cruz, Head of Content Creation at L’Oréal Luxe and mentor of the Beauty Creator Club.

With over ten years of professional makeup artistry experience, Izabela brings a unique blend of makeup expertise, creative vision, and content creation experience. With her eye for both beauty and content, she will work closely with our members, offering guidance and mentorship to help elevate their content creation throughout the program.

Entering is easy

1st

Create Your Look

Film your most creative makeup look and edit it to show us your skills. This original piece of content should put your personality front and center.

2nd

Register To Complete

Go to the competition registration page to create your account by filling in the form (content creator or professional makeup artist form).

3rd

Post On Social Media

Post the video on TikTok or Instagram using the competition hashtag #beautycreatorclubseason4.

Then you're all set! Our L'Oréal Luxe Middle East jury will review all entries and assess the most creative and appealing makeup videos.

We cannot wait to see what you create!

competition
& community

The “Beauty Creator Club” competition scouts the most talented beauty content creators and professional makeup artists. We put the power of L’Oréal Luxe Middle East behind them. What’s the result? Your voices amplified to expand your reach and build up your network!

The community is about more than competition though. If you’re keen to stay on top of trends and inspire one another, this community is for you. Ready to connect with other content creators and professional makeup artists on the same path? Come and join beauty lovers and trail blazers who dare to shine and leave their mark.

Season #4 Competition deadlines

October 15

Competition kick-off.

November 15

Competition entry closes.

December 20

Winners announced via email.

Frequently Asked Questions

Is there an age limit on the competition?

You must be above 18.

Can content creators or professional makeup artists around the world apply?

You must be a Gulf Cooperation Country citizen or resident.

Do I require a media license?

All applicants must have a valid media license issued by relevant authorities to be eligible.

Do I require a makeup artist certification?

Yes, all professional makeup artist applicants must submit a valid certification from an accredited institution or training program.

Do I need to have a certain number of social media followers before applying?

Yes, you should have a minimum of 5,000 followers.

What counts as industry experience as a makeup artist?

You should submit a CV outlining your years of experience as a professional makeup artist.

Can I apply on behalf of someone else or as a collective?

We only take into consideration individual competition entries. If you feel one of your friends is talented, please invite them to register at www.beautycreatorclub.event-loreal.com

What’s the selection criterion?

We look at the quality of the video and posting frequency, which is reviewed by our team of content and beauty experts.

Is there any specific brand that I should use on my competition content?

No. You can use any product you have in your makeup bag.

What's the competition timeline?

The competition starts on October 15th and ends on November 15th. Winners will be announced on December 20, 2026.

If I am a winner and don't live in Dubai, do you pay for my flight to attend the brand event?

No. Travel expenses must be covered by the member if they would like to attend our events.

If I’m a winner, am I automatically accepted in the program?

No. The competition is open to everyone, and being recognized as a winner does not automatically guarantee a place in the year-long program. Our team of experts will separately review eligible profiles and select the creators and makeup artists who will be invited to join the Beauty Creator Club for the year.

If you have questions, please feel free to email us at

[email protected]

Brand Partnerships

Yves Saint Laurent Beauté
Armani Beauty
Valentino Beauty
Lancôme
Urban Decay
IT Cosmetics
Youth To The People
Kiehl's